06.09.2012

Great response to AppCampus program led by Aalto University in Finland

Nokia and Microsoft pledge EUR 18 million for innovative mobile apps development over three years.

AppCampus, a mobile application development program led by Aalto University in Finland and funded by Microsoft Corp and Nokia, has attracted over 900 submissions from over 60 countries after opening an online process for grants three months ago. A third of the applications have come from Finland.

According to AppCampus, the program has been set up to foster the creation of innovative mobile apps for the Windows Phone ecosystem and to create a new generation of self-sustaining mobile startups. Microsoft and Nokia have pledged to invest together up to EUR 18 million over the next three years to fund high impact mobile apps that utilize Windows Phone and additionally other Nokia platforms.

First apps expected on the market soon

“We have now screened the first wave of application ideas sent our way. Out of these, we selected the 30 best applications for which we have committed one million euros in investment. There are already some gems in this group of applications and we expect them to hit the Windows Phone Marketplace starting this autumn,” says Mr. Pekka Sivonen, Head of AppCampus at Aalto University.

AppCampus is aiming to attract thousands of application proposals from students and entrepreneurs from all over the world. If accepted into the program, mobile entrepreneurs can benefit from award funding worth EUR 20,000 – 70,000 as well as comprehensive coaching, marketing support, training in mobile technology, design and usability to create innovative new mobile apps and services.

AppCampus supports the publication of apps on a currently installed base of more than 500 million devices. According to Sivonen, the program will be introducing new partners and an extended geographical reach this autumn. The program does not take equity or commission from the investment. Successful applications are expected to be available exclusively on Windows Phone and additionally other Nokia platforms for the first six months.

Source: AppCampus, IT-viikko