Focus on the Economy and Technology - a magazine created for key audiences in Finland’s major export markets, presents the country’s strong points to the world in articles about water expertise, education, energy, design and more.
Focus has recently been attracting attention outside its target demographic: The 2010 issue is short-listed in the Best Redesign category of the international Eddie and Ozzie Awards, hosted by the American magazine FOLIO: (published by Red 7 Media).
In addition to the Ministry for Foreign Affairs, the publishers of Focus also include the Ministry of Employment and the Economy, Tekes, Sitra, Invest in Finland and Finnfacts. The magazine’s main distribution outlets are Finland’s embassies, as well as export fairs and seminars showcasing Finnish know-how. Focus magazine is a pivotal tool in Finland’s public diplomacy, the work carried out by Finland’s more than 90 missions abroad.
Read the magazine in English, English(India Edition), German, Russian, Spanish.